Monday, 2 January 2012

Audience.









 

I aim to keep my target audience between 16 -19, although both male and female I would also like to keep it as quite a wide selection of music genre, nothing to abstract or unfamiliar just the songs from the charts and then the rest will span from there, ranging from Bassline and Niche to Chase and Status and The Kooks, I hope to also give the latest news and gossip in my magazine with new tour dates and new arrivals to our music industry. By using the Uses and Gratification Theory I hope to give them their consumption habits with a sense of diversion from the outside world as because being a teenager isn't all that fun sometimes and it's nice to escape, I also hope to give personal identity to help them realise who they are and what they want to make of themselves and model their behaviour. I am aiming to use a theme of a pretty girl, with a edgy side to her but also very innocent at the same time. Within my target audience I aim to target those who may have been brought up in a working class enviroment and therefore should fit the stereotype of, confident and asertive. This helps with choosing their favourite genre of music as they arent affraid to be different and try something new, even if other people dont like it, they dont care!! My target audience will most likely shop in eclectic trending stores of an affordable price, for examples topshop, river island, republic, zara, newlook. Im hoping for my audience to have a fair amount of 'spare' cash for things such like new downloads, and fan based products like posters, CD's, signings, books etc. My audience will probably be 'looking for love' as they can then relate to the certain type of lyrics that are being written. Im hoping for my audience to already be quite 'desensitised within the enviroment of the music industry as they wont be shocked or knocked back by anything yet to be aspirers as they want to make better for themselves.

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